ThinkGive Advertising Strategy for Local Non-Profit

Project:

ThinkGive needs a campaign to pave the path for long-term growth and increase customers in the Northeast.

Brand:

ThinkGive Curriculum is an in-class or virtual experience for 4-8th graders to help teachers foster a culture of kindness and inclusion in classrooms. The curriculum uses peer-to-peer education, self-awareness, and acts of kindness to help students discover that they can be agents of positive change in their schools and communities.

Key Insights:

  • ThinkGive is a logical and rich evolution of learning, ThinkGive emphasizes how to connect with the world and interact with that world in ways students may not have thought of before using the tools of kindness, gratitude, integrity, and empathy. 

  • ThinkGive is the missing Social-emotional learning component of the current education system and a perfect turnkey curriculum for teachers to implement invaluable life skills,  the mindfulness of kindness.

View the full project analysis here

ThinkGive Principle Email here

ThinkGive Parent Email here

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