Visit Homer | Social Media Strategy & Management
January 2025 – July 2025

As the lead social media strategist and content creator for Visit Homer, I oversaw the growth and engagement of our Facebook and Instagram platforms, reaching a combined 5.8M+ total views in under seven months.

• Facebook:

  • Views: 4.49M

  • Content Interactions: 156K+ (↑20.8%)

  • Follows: 7,334 (↑59.2%)

  • Led a full-page rebrand, built and scheduled organic content, and launched new series and seasonal campaigns with no ad budget.

• Instagram:

  • Views: 1.37M

  • Content Interactions: 86K+ (↑100%)

  • Follows: 3,497 (↑329.1%)

  • Produced all visuals, reels, and copywriting while developing and refining the page’s visual identity and hashtag strategy.

These results were achieved through data-driven planning, local storytelling, and consistent engagement—all while managing multiple channels and large-scale event promotions.